How to polymath in a world biased toward linearity and specialists Being a generalist or polymath can be…frustrating. 😂 But, it’s rewarding if we’re able to bridge the diverse set of tools & perspectives into actionable strategies. Here’s one example of this in the context of storytelling that I’ve encountered lately: https://travisandrewtatman.substack.com/p/bridging-tools-and-perspectives-into I don’t have the answers … Read More
Digital Marketing
Music: getting started in 2024
A barista at the local cafe today asked me what a young musician can do to build more momentum with their target audiences, and how to make music that’s close to them while also appealing to what’s trendy in the mass market at that time. Admittedly, the latter question made me sad. 😂 Artists should … Read More
Building an Effective Content Marketing Strategy in 2023
Updated: February 12, 2023 CHAPTER 1: Who Are You Now A robust content strategy begins with a practice in introspection, inspired by Madison Cunningham’s 2019 debut album ‘Who Are You Now.’ The act of defining who you are, what you do, and why you do it is the foundation from which impactful stories derive. “People … Read More