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trav's blog

trav's blog

  • trav’s blog
  • bio
  • behavioral science hub
  • research
  • photography
  • Portfolio

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travis andrew tatman

a social science researcher, cyclist, writer, photographer, and musician — harnessing advancements in cognitive psychology and behavioral science to build projects that improve people's lives.

Web Development

Building an Effective Content Marketing Strategy in 2023

December 18, 2019By Travisthings that inspire
Building an Effective Content Marketing Strategy in 2023

Updated: February 12, 2023 CHAPTER 1: Who Are You Now A robust content strategy begins with a practice in introspection, inspired by Madison Cunningham’s 2019 debut album ‘Who Are You Now.’ The act of defining who you are, what you do, and why you do it is the foundation from which impactful stories derive. “People … Read More

Recent Posts

  • On Street Corners, Kicks, and the Choice to Feel Anger
    My therapist recently tossed me a hypothetical. Picture this: You’re walking down the street. On the corner stands a man—just standing there, minding his business.… Read more: On Street Corners, Kicks, and the Choice to Feel Anger
  • 4 Ways to Help Folks Grapple with Retirement (While It Still Makes a Difference) | The Financial Brand
    A new piece in The Financial Brand shows how financial institutions can better support retirement readiness — with strategies that align with how people actually… Read more: 4 Ways to Help Folks Grapple with Retirement (While It Still Makes a Difference) | The Financial Brand
  • Sludge, Part 1: The World Is Drowning in It | Freakonomics Radio
    I was recently featured in a Freakonomics Radio episode on “sludge” — the bureaucratic friction that makes life harder than it needs to be. I… Read more: Sludge, Part 1: The World Is Drowning in It | Freakonomics Radio

Categories

innovative things (8) press (2) psychology, behavior, and other science things (16) research (6) story time (12) things that inspire (28)

Recent Posts

  • On Street Corners, Kicks, and the Choice to Feel Anger
    My therapist recently tossed me a hypothetical. Picture this: You’re walking down the street. On the corner stands a man—just standing there, minding his business.… Read more: On Street Corners, Kicks, and the Choice to Feel Anger
  • 4 Ways to Help Folks Grapple with Retirement (While It Still Makes a Difference) | The Financial Brand
    A new piece in The Financial Brand shows how financial institutions can better support retirement readiness — with strategies that align with how people actually… Read more: 4 Ways to Help Folks Grapple with Retirement (While It Still Makes a Difference) | The Financial Brand
  • Sludge, Part 1: The World Is Drowning in It | Freakonomics Radio
    I was recently featured in a Freakonomics Radio episode on “sludge” — the bureaucratic friction that makes life harder than it needs to be. I… Read more: Sludge, Part 1: The World Is Drowning in It | Freakonomics Radio

Categories

innovative things (8) press (2) psychology, behavior, and other science things (16) research (6) story time (12) things that inspire (28)

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